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dispatched: DelivApp product updates
september 2021

In-app marketplace messages, loyalty, and Apple Pay

We keep on making our products cooler
We have just dispatched the three coolest things for our platform product. All of them are not merely cool features but revenue-generating engines for our customers.
Messages backend and frontend
In-app messages

A simple and intuitive messaging interface allows a marketplace admin to create announcements about discounts, service changes, new products, and more. Depending on a selected message category it can appear in a carousel on top of the app's home screen, as a message with a button, covering the screen or as a warning, preventing accessing the app (for example during the nighttime).
Messages look very pretty, work fast (thanks to our product design and R&D teams), and to all of them, you can add images, tags and also send them as push notifications.
DelivAoo loyalty phase one in-app refund DelivApp loyalty program
Loyalty Program Phase One

We are rolling out our marketplace loyalty program in phases, starting from the basics and moving to more advanced features. As of today, we have released the following:

1. Wallet: refund in in-app credits

In the food delivery business (which is what currently a majority of our customers do) refunds are unfortunately very, very common. But making a refund to a credit card is expensive. Fees vary depending on the payment processer used. In the very best scenario, a business doing the refund will lose the purchase commission and transaction fee they have initially paid to the payment processing company. In the worst-case scenario, they will be additionally charged for the refund transaction. This is a lot of money for any business. With our new feature, refunds don't have to go through the payment processes and can be offered as in-app credits. Not only does this cut the fees, but it also incentivizes the refunded consumer to return and purchase again from the app.

2. Loyalty points and ranks

For every dollar spent on the marketplace, a consumer can receive 1 bonus point. The more bonus points the consumer has, the higher the loyalty level and respected cashback that they receive into their marketplace wallet to spend back in the marketplace. What is also cool - the status level can be lost if no purchases were made in a given month.

3. Gift card

This one is actually not yet released, but we're so close that it's safe to announce: gift card is coming. A consumer will be able to give a gift card for the marketplace to anyone. Needless to say that this is money and virality, which all of us love. Will elaborate more on that in the next post after the release.

Apple Pay

For all of the iPhone users - Apple Pay can now be selected as one of the marketplace payment methods. This is major and requires no explanation.

Do you want to have us behind your back when you are launching your marketplace? Contact us here!
About DelivApp
We help local businesses reclaim their power, and become less dependent on the global aggregators. Our ordering marketplace and delivery management software allow our partners to set up an on-demand food delivery service similar to the ones the big platforms run. With our one-stop-shop solution, local businesses can join efforts and form co-ops and alliances to better serve consumers in their hoods.