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Step-by-Step Guide for Creating a Birthday Campaign

Updated Jun 17, 2025·1 min read
birthdaycampaign
  1. Go to the Loyalty Campaigns Section: Open the "Marketplace" tab and select "Loyalty Program" > "Campaigns".
  2. Create a New Campaign:
    • Click the "Add +" button to start creating a new campaign.
  3. Set a Campaign Name:
    • Enter a campaign name, such as "BIRTHDAY".
  4. Select Campaign Type:
    • Choose "Push Notification" to send notifications to users.
  5. Define Audience Criteria:
    • Select "Date of Birth" and set "after" a certain number of days (e.g., 7 days). This will target users before their birthday.
    • Specify additional audience criteria, such as "Language" for localization.
  6. Add a Bonus Voucher:
    • Toggle the "Bonus Voucher" switch to activate it.
    • Enter the voucher amount (e.g., 100 ₪) and set an expiration period (e.g., 8 days).
    • Specify the maximum discount percentage (e.g., 20% of the basket total).
  7. Configure Recurrence:
    • Set the campaign recurrence to "daily" to ensure it repeats and targets new users.
  8. Save and Activate:
    • Click "Save" to save the settings and activate the campaign.

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Best Practices for Creating Campaigns: Results and How to Implement Them
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Step-by-Step Guide for Creating a New User Activation Campaign
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